The Power Macintosh 7100’s internal code name was “Carl Sagan”, the in-joke being that the mid-range PowerMac 7100 would make Apple “billions and billions.” Though the project name was strictly internal and never used in public marketing, when Sagan learned of this internal usage he sued Apple Computer to force the use of a different project name. Other models released conjointly were codenamed “Cold fusion” and “Piltdown Man”, and he was displeased at being associated with what he considered pseudoscience. Though Sagan lost the suit, Apple engineers complied with his demands anyway, renaming the project “BHA” (for Butt-Head Astronomer). Sagan promptly sued Apple for libel over the new name, claiming that it subjected him to contempt and ridicule, but lost this lawsuit as well.
- Power Macintosh 7100 - Wikipedia, the free encyclopedia (via indefensible)
who knew Carl Sagan was such a wanker…
(via indefensible)